反精致
“anti-exquisite”
反精致 (fǎn jīngzhì, 'anti-exquisite') is Chinese slang for rejecting over-polished online aesthetics in favor of rougher, more authentic, more human-feeling content.
反 means against or anti-. 精致 means refined, delicate, polished, or exquisite.
A rejection of hyper-curated aesthetics and over-produced self-presentation. It praises rougher, looser, more human-feeling posts: imperfect photos, casual outfits, unfiltered daily life, messy rooms, and content that feels lived-in instead of staged.
反精致 grew out of the fatigue people feel toward perfect feeds: flawless makeup, curated brunches, staged apartments, retouched skin, and the invisible work needed to look effortless. It does not mean people want ugliness. It means the performance of polish has started to feel expensive, repetitive, and unreal.
The term sits close to 活人感. 活人感 praises content that feels genuinely human; 反精致 names the active turn away from over-production. On Xiaohongshu and Douyin, it can describe casual photo dumps, low-effort outfits, honest product reviews, unfiltered vlogs, and creators who leave some seams visible.
Comment under a casual Xiaohongshu photo dump
这种反精致的照片反而更好看,有活人感。
"These anti-polished photos actually look better — they feel human."
Explaining a less edited vlog style
这期不修太多了,想试试反精致一点的感觉。
"I'm not editing this episode too much. I want to try a slightly more anti-polished feeling."
Talking about social-media trends
大家看腻了完美人设,所以反精致开始流行。
"People got tired of perfect personas, so anti-polished style started trending."
反精致 (fǎn jīngzhì) literally means 'anti-exquisite' or 'anti-polished.' It describes a trend of rejecting hyper-curated, over-produced aesthetics and choosing a more casual, imperfect, authentic style.
No. 反精致 is not about being careless for its own sake. It is about resisting the pressure to make everything look flawless, staged, and expensive. The goal is a more real-feeling presentation.
活人感 praises a real, lively, human presence. 反精致 is one way to create that feeling: by pulling back from over-polished influencer aesthetics and letting ordinary texture show.
You will see it on Xiaohongshu, Douyin, and Weibo in discussions of photo dumps, casual outfits, unfiltered vlogs, honest reviews, and creators who feel less staged.
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